5 Website Design Tips to Make Your Site More Attractive

The question that I most frequently hear fromsite easy-to-navigate is using clear link texts. Visitors
people is "How can I attract thousands of visitors tomust know where each link will take them at a
my site each month?" Well, driving high traffic toglance. For example, if you want to create a link to
your site is important, but what's even moreyour order page, "Sale" is not a good name because
important, is designing a website that makes themit's unclear and confusing. Use "Order" instead
stay.After all, what's the use of spending all your timebecause it's common.The key is making it easy for
and money on creating a unique product that manythem to find what they want, so make your site
people want, building a 100-page site, winning topeasy to navigate.#3. Use Suitable ColorsYour copy is
rankings on search engines, and spending $5,000 inthe most important part of your website, so it's
advertising if visitors don't stay once they arrive?Inessential that you make it easy to read, and nothing
this article, you're going to learn 5 important websiteis easier to read than black text on white
design tips to make your site more attractive. So notbackground.The easier it is to read your copy, the
only your website will attract many visitors, but it willmore effective it will be. If you use inappropriate
also motivate them to stay for a while, which is yourcolors that make your copy difficult to read, few
only chance to let them know about your offers andpeople will bother reading it, and if no one reads your
turn them into newsletter subscribers or even payingcopy how are you going to make sales?#4. Don't
customers.#1. Your Site Should Be Fast LoadingOneOveruse Pop-upsWhat's a pop-up? It's a window --
of the biggest problems you see on the Internet isusually a small window -- that is opened when you
that some websites are slow loading. There areclick on a link and open or close a window.
many sites out there that take more than 20Unfortunately many webmasters go overboard with
seconds to load -- a lifetime on the Internet. Peoplepop-ups which only results in annoying visitors.They
just don't have time and patience to wait thatthink if a pop-up appears and asks to order each
long.The best way to make your site fast-loading istime a visitor closes a window, he's more likely to
to use more text and fewer graphic. Wild graphicsmake a purchase... but they're completely wrong. Not
and animations are "traffic killers" so don't use themonly will they not make any sales, but they'll also lose
unless you really need to. If it takes more than 10a potential customer forever.Don't get me wrong!
seconds for your web pages to load, chances areUsing pop-ups can be an effective way to get a
you're losing as much as half of your site'shigher response to your offer. What I'm saying is
traffic!Don't assume all visitors have fast connections.that you shouldn't overuse and abuse them. They're
Many people still use slow connections like 36.6 kbpsgood marketing tools if you use them wisely.Pop-ups
or 28.8 kbps, so design your website the wayare best used to offer something of high value to
everyone can view it quickly -- not just the few whoyour site visitors... something that you know they're
havevery interested in. Make an offer that they can't
high-speed connections.To make sure your websiteresist!#5. Remember Your PurposeWhy are you
loads fast, view your site with slow connections. If itcreating your website? Do you want to sell your
doesn't load in 10 seconds, reduce the number andproducts and services? What do you expect from
the size of graphics. WebGraphics Optimizer is ayour site? Decide on your purpose before you start
great software that helps you reduce graphic sizedesigning your site. This is extremely important.Each
while the quality doesn't really change and it lookspart of your website should lead to your purpose. All
almost the same.#2. Make Your Website Easy tothe links, graphics, titles, and the colors you choose
NavigatePeople should easily and quickly find whatshould lead to what you want from your
they're looking for. Don't make your visitors click onsite.Sometimes people are so wrapped up in being a
10 links, scroll down each page, and click on thewebsite owner that they forget their site is to sell.
"back" button several times to finally find the pageInstead of designing a sale-oriented website, all
they're looking for.Statistics show that we lose up tothey're trying to do is designing a "thing of beauty".
50% of visitors each time we make them click on aBut there's a problem here: beauty won't sell.It
link. That's why all the pages of your site shouldn't bedoesn't matter if your visitors are impressed by
more than five clicks away from your home page.professional Flash animations and graphics on your
Make your visitors enjoy surfing your site. It shouldsite. You should ask yourself: Does your website sell
be easy for them to find the information that theyor just impress people? Do people say,"Wow! How
want.Also remember not everyone enters yourbeautiful!" and then close the window and go to
website from the home page, especially if they findanother site, whithout even noticing your salesletter
your site through search engines. So make sure eachat the bottom of the page?Keep your purpose in
page should have a title so they always know wheremind all the time. If you expect your website to sell,
they are at, and a link to the most important pagesthen design it the way it makes visitors interested in
of your website (e.g. home page, order page,your offer and motivates them to buy.
contact page and so on).Another way to make your