List Building Tips - Don't Sweat the Freebie Seekers

This article was inspired from somebody over at thewords, people who buy something from me, get put
Warrior Forum who was complaining about all theon a certain list (assuming they subscribe using the
people who join his list for the freebie, never buyspecial link I give them) and then, when I have a
anything, and then leave. Well, as frustrating as thatspecial limited promotion, THEY are the first ones to
might be, it's not something that you should beget it. This gives them an incentive to want to stick
worried about. In fact, there is a way to use that toaround...provided I am offering something of value.
your advantage. This article is going to explain whyAnd therein lies the problem with a lot of lists. They
you shouldn't be concerned about freebie seekersfree report, or whatever it is that the list owner is
and offer a tip on how to convert more people togiving away, isn't worth more than just that...nothing.
buyers.Just because something is free doesn't mean that
First of all, here is why you shouldn't worry about thethe person getting it is going to kiss the ground you
people who come and go. Most autoresponderswalk on. It has to be free and USEFUL. That's a word
charge per the opt in. For example, under thethat a lot of people seem to have trouble with...as in
Aweber plan that I have, it's a fixed rate for the firstunderstanding what it means. I have seen more than
10,000 subscribers. After that, you are charged extra.my fair share of reports that did absolutely nothing
Imagine if everybody who ever signed up for yourfor me.
freebie never bought anything and never left. You'dUltimately, you are going to get what you give. If the
end up with a worthless list of hundreds ofinfo you provide is poor, your list is going to respond
thousands of people and spending a fortune for it. Sopoorly. If the info you provide has some real value,
be glad that they come and go. I say, good riddance.sure, there will still be some people who will take it
Okay, now...how to get more of your opt ins toand run, but there will be a lot more who will stick
become paying customers. Well, what I do, and itaround thinking, "If the free stuff is this good, I
works like a charm, is I tell my list that preferredwonder how good the paid stuff is going to be?"
customers get discounts on certain items. In otherThose are the people you want on your list.