| Link building tips 1 to 4 below will take you right inside | | | | As described by the last paragraph of tip 3 - knowing |
| the SEO labs of the best link popularity service | | | | how competitor volume for target keywords can |
| providers. Strategies of link building specialists were | | | | affect priorities of search engines for ranking sites, |
| also studied to provide these tips. You can develop a | | | | some link popularity service providers do not value |
| custom link building package which you can implement | | | | competition higher than other factors possibly |
| on your own afterwards. | | | | considered by search engines. |
| Tip 1: Study Proper Keyword Research | | | | Though this may be true, the data above seems to |
| Targeting the right keywords is an integral | | | | indicate that: the factors considered most likely by |
| component. Imagine new domain sites targeting a | | | | search engines for ranking sites are given different |
| keyword with 1000 searches and 120K competing | | | | priority percentages as competitor volume changes. |
| websites. | | | | No other way to find out but through testing and |
| If you study the 10 highest ranking sites for the | | | | comparative analysis, as most link building specialists |
| keyword, you will learn a lot of things. These are all | | | | say, but what you learned from link building tips 1 to |
| discussed in link building tips 2 and 3. | | | | 3 can be improved further by reading tip 4. |
| Tip 2: Learn About Domain Authority | | | | Tip 4: Study How New Sites Can Be Indexed Quickly |
| Domain authority is not only limited to link popularity, | | | | and Easily |
| service providers say. "Popularity" for search engine | | | | Indexing is very important especially for new domain |
| bots is a result of a lot of components. These | | | | sites. Make your sites easier to index for search |
| factors include: (1) domain age, (2) link diversity, (3) | | | | engine bots. Provide useful updated information on |
| backlink and onsite content relevance, (4) reputation | | | | your sites. Contribute relevant content with your |
| or credibility and (5) average traffic, as some link | | | | backlinks on popular websites also relevant to your |
| building specialists have stated. Now how can new | | | | niches. All of these are components of a custom link |
| domain sites rank high for their target keywords, | | | | building package. |
| more so from a custom link building package? | | | | How can search engine bots easily index a site? |
| Some say you can rank high for a | | | | Screenreaders and other accessibility tools are |
| keyword-optimized domain. For example, target | | | | applications which can provide Web browsing |
| keyword = "latest mobile phones". A | | | | capabilities to people with disabilities. Imagine yourself |
| keyword-optimized domain will go like | | | | using a screenreader to browse a website because |
| latestmobilephones.com,.net or.org. | | | | you cannot see it. Your software reads it for you. |
| This new domain will be say PR0, obviously 0 traffic | | | | This means they are both software = search engine |
| and no backlinks - "votes" as described by some link | | | | bots and screenreaders. The difference lies in the |
| popularity service providers. After researching about | | | | purpose of each application. |
| the competitiveness of the target keyword "latest | | | | However, the most important similarity is: websites |
| mobile phones", you learn it has 317K competing sites. | | | | developed with accessibility in mind for people who |
| Competing sites on 1st page results are 3-year | | | | use these tools provide an easy to browse platform |
| domains which get 1000 viewers per day, with | | | | for these applications. This means make your |
| Google PR3 and 2000 backlinks on average. What's | | | | websites accessible to these applications and make a |
| also interesting is: links anchored by "latest mobile | | | | robot's day much easier, which in turn will make |
| phones" on Google PR6 3 year old pages (with an | | | | browsing much easier and more relevant to |
| average of 500 backlinks) pointing to sites with | | | | everyone. Also, this may perhaps be the reason why |
| keyword-optimized domains are nowhere near the | | | | link building specialists keep on telling others to make |
| 2nd results page. | | | | their sites navigable. After all, websites accessible to |
| What does this say? According to the data above, | | | | handicapped users of such tools offer great |
| this means Google PR and domain name are | | | | convenience to them. If for instance a person who |
| prioritized least, domain age and backlink volume plus | | | | cannot see a site can easily navigate through it, then |
| diversity next, then most possibly content relevance | | | | it would be simpler and much easier for people with |
| and the direct result of content relevance = daily | | | | eyesight, right? |
| traffic, first. However, do not miss this: 317K sites | | | | In tackling the difference though between the |
| are competing for the target keyword, which means | | | | purpose of search engine bots and accessibility |
| this order of priority could change for more, or even | | | | software, this leads us to: site title, description, |
| less, competition. Only one way to find out though: | | | | sitemap, meta info and media content richness. This |
| test test test, but first = read on for link building tips | | | | means learn how you can optimize these aspects of |
| 3 and 4. | | | | your sites so search engine bots will have an easier |
| Tip 3: Study Competition | | | | time indexing and crawling through your sites. |
| At this point, you now know that a custom link | | | | With these link building tips, you can now develop |
| building package should: (1) target the right keywords | | | | your link building package, particularly a customized |
| and (2) consider domain authority. Now take these 2 | | | | one which can give you the best bottom line results. |
| and what do you have? Yes: target keyword | | | | Have fun! |
| competitiveness. | | | | |