Greed can cost you your shirt!

The proper action when things are going well is toand remodel more buildings. Nick just couldn't wait
pay off debt and consolidate your position. Then youand consolidate his position. He had every building he
will be financially strong and can go for furtherowned loaned up to the maximum value that he was
expansion without fear of loosing what gains youable to. The rents were more than enough to cover
already have. When you are not deep in debt you dothe payments on each individual building. So what
not have to worry about your creditors getting paid.happened?
Since the usual history of a business is cyclic (boomTwo things. The first was his greed. We entered the
and then every 7 years (plus or minus) bust) you can1991 recession, and the price of buildings went down.
predict when it is time to consolidate.The banks were starting to foreclose on buildings and
When the prices are "too good to be true, they are."put them back on the market for very cheap prices.
In the two years just before the top of the marketNick just couldn't let a deal pass him by. He bought 3
is reached, prices are going up at very incredible rate.of them. He borrowed the last dime he could
I have seen real estate go up 25%, per year, right atsqueeze out of every building he owned to buy
the top. This is incredible and I guarantee you itthese buildings, thinking that he could do no wrong.
cannot sustain itself, at that rate. As hard as it is toOne bank made him the deal of a century. They
give up a profit, it is harder still to sell an investmentwanted a lot of money down but the price "was just
when it is going straight up. But, understand this istoo good to be true."
when you need to sell. If that is not what you wantNick was so much in a hurry to get his hands on this
to do then you need to go to plan B: pay off yourgreat deal he didn't bother to do his normal structural
debt and get ready for the market drop.inspections and research. After all, Nick owned 17
If you are debt free you can survive the drop andbuildings in Hollywood by now and knew the market
then be solvent and financially secure when thebetter than anyone else, he thought. He looked at
recovery comes. I would like to tell you a story ofthe building and saw it was only 20 years old. The
the largest apartment owner in Hollywood.building was empty, which meant it brought in no
It was 1980 when I met Nick. He owned 11 buildingsincome. That didn't bother Nick, he would just get it
at that time. He bought the worse buildings in town.rented quickly and the building would support itself.
These had the best cash flow. He owned mostlyWhat Nick hadn't noticed was that the foundation
brick buildings. This was because they cost lesswas damaged and a $100,000 repair was needed.
money than stucco and wood buildings. This lowerThis was a repair that Nick couldn't afford. I begged
price allowed Nick to generate higher profits. NickNick to walk away from this building and let the bank
would buy a building. He then did a market study, andhave it back. He refused and squeezed more money
figured out what size apartments and what numbersout of his collection of buildings.
of bedrooms were generating the highest rent, perAs you can imagine, Nick was loaned to the hilt and
square foot. Then he remodeled his building to gethad no money set-aside for an emergency. At his
the highest price per square foot he could. He spentpeak he owned 17 buildings worth $45,000,000 with
over $100,000 per building to do this. He also had tohim estimating his net worth at $7,500,000. He was
earthquake proof all of his buildings.definitely worth a lot of money. That was for sure.
One of the reasons that brick buildings sold soBefore we get jealous of him, lets look at these
cheaply was that they needed to be earthquakenumbers a different way. If Nick was worth
reinforced. When Nick finished remodeling a building, it$7,500,000 then his real estate loans had to be the
was producing a very nice cash flow. Nick would usedifference. That is $37,500,000. These were sure big
that cash flow to buy and remodel the next building.numbers.
This was very smart thinking. Where did Nick fall offLet's look at these numbers in terms of their
the rails? First he would find a great deal, while hepercentages. This $37,500,000 was 83.3% of
was still in the middle of a remodeling job. He just$45,000,000. $45,000,000 had to be the retail value
couldn't pass it by. He borrowed on one of hisof all these buildings. Nick would not think in terms of
finished buildings to get the down payment to buyselling them. He never sold a building. He only bought,
the building.and bought, and bought. What Nick saw was the
Then he would borrow on a second building to getpotential. If property values went up only 10%, Nick's
the money to remodel the new building. Now he wasnet worth would go up $4.5 M. Property values had
remodeling two buildings at the same time. Bygone up over 20% in the 1980's but the recession
borrowing on two of his successful buildings, he nowthat had started was of no concern to him. It is clear
had to pay the loan payments on the two new loans.that he had stretched himself to the limit. The last
The rents from the older buildings now went to thebuilding the bank sold him put him in trouble. He might
lenders instead of to Nick's remodeling project. Thehave even survived it if he sold one, two or maybe
new building, just bought, didn't produce enoughthree buildings. No, Nick wouldn't do that.
income to cover the new loan on it because half theOne year later the recession was not over.
building was empty due to the remodeling. Nick nowUnemployment in California went up and up.
needed to keep borrowing money to fix the buildingsBusinesses were closing, President Reagan was
and pay the loan payments on the buildings thatclosing down Aerospace, and workman compensation
didn't generate enough income. When a building wasinsurance was so high no one could stay in business.
completed it then supported itself very nicely.Vacancies in apartments were going from 1% to 5%
Was Nick happy with that? No, he wanted more andto 10%. Then it happened, we had the LA riots.
more buildings. If at any time Nick had stoppedHollywood became a ghost town and then it
borrowing to buy new buildings, and just finished allhappened again, the earthquake of 1994. Brick
his buildings in remodeling, he would have been ablebuildings fell down on Hollywood Blvd, none of Nick's
to catch up with himself and started expansion frombuildings. People moved away and vacancies rose in
a new level of security. That was, using the buildingsHollywood too as much as 17%.
profits after paying all of his loan payments to buy